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Pitch Perfect
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Welcome (1:21)
Mindset
Mindset Matters (10:13)
The 5 P’s to master your sales skills (6:59)
Sales Is A Combination Of the Smalls (5:11)
Sales Pitch
Finding the pain (36:26)
Outline your solution/services (14:05)
UI - User Experience - Sell how you like to buy (4:33)
Sell The Strategy/Results Not The Platform/Software (8:12)
Build the pith deck - Agency Owners (62:08)
Build the pitch deck - Coaches & Course Creators (87:02)
Transfer of expertise (2:49)
Handling sales objections - Its not what you think (10:13)
Let's Pitch!
Roleplay (6:16)
CNA - Client Needs Analysis (Opening the sales call)
The CNA (15:58)
Live - CNA Call Examples
Open Ended Questions - Versus- Closed Ended Questions (9:29)
Silent Salesperson
Video Walk Through - Structure and Why (14:01)
Demo of a Live Silent Salesperson Site (12:04)
Clients Journey Click Path (8:33)
Consistency in messaging across platforms (2:33)
Evergreen Lead Machine
The Machine (9:25)
Writing Ad Copy
The Anatomy On An Ad (4:51)
Copywriting Tips
Growth & Retention
2, 4 sell - 70 - 90% retention rate - you can't grow if you can’t keep the business (9:25)
Pitch optimization - Works in conjunction with Growth & Retention (11:46)
Test The Price Threshold (7:08)
Pipeline management
Manage the average deal pipeline
New salesperson pipeline (90 day ramp up to plan) - manage the activities and not the results (yet) (15:27)
100 pitches to Stella (9:35)
Elephant pipeline (7:54)
Pipeline spreadsheet
Ready, Set, Scale
How/When do I know I am ready top scale (5:28)
Hire a Sales team
Interview Process (5:21)
Audition (4:38)
Contracts - NDA - Clients and Salespeople - Copyright Disclaimer
Copyright Disclaimer
NDA's
Contract
Bonus - Cold Outreach Strategy LinkedIn's Sales Navigator
Intro to Boolean (1:01)
The Expert's Guide (3:31)
Keywords & Geography (4:44)
Company Search (2:39)
Job Tittle Search (7:47)
Sales Navigator General Search Features (12:35)
Bonus - Cold Outreach - Email
Using D7 To Scrape For Leads (1:25)
app.wavo.co walk through (8:15)
Reporting Inside - Wavo (2:37)
Setting Up Email Campaign In Wavo (14:48)
Upload new contacts into Wavo (1:55)
Bonus - The Best Outreach Strategy I Have Ever Seen (50%+ open rates)
Personal Lines Demo 1 & 2 (38:32)
Personal Lines Cheat Sheet (9:32)
Email FU to LinkedIn Connections (17:13)
Bonus - Copy of Scientific Advertising
Scaling Secrets - The Much, How, & Why To Scaling For Digital Agencies, Coaches, & Course Creators
Scientific Advertising The Book
Copywriting Reading List
Teach online with
Company Search
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